CASE STUDIES
01
Launch Event
Event Objective
To stage an exclusive preview event to create advance interest in the re-development of a 121 acre derelict site
Event Audience & Number of Delegates
70 guests – Commercial property agents
Services Provided
- Proposing format and content for event
- Sourcing all attractions to be featured on day
- Project managing the event
- Liaison with on-site facilities management staff for health and safety
- Co-ordinating all third party suppliers and contractors
- Catering for attendees
- Specifying and installing marquee on site for reception and dining
- Photography
Creativity, Implementation, Delivery
- An imaginative event was required to create an enjoyable occasion to showcase the facility, which was one of the largest schemes in the south east of England.
- It required careful and creative thought to produce the desired ‘wow’ factor.
- The style and decor in the marquee along with the quality and presentation of the food was of utmost importance
- Quad bikes were hired in for a pre-determined tour around the large site
- Two light aircraft with pilots were also hired for flights over the site
- A key challenge was to ensure that all health and safety issues on site were carried out in line with on-site facilities management advice to ensure a safe environment for suppliers and guests.
Achievements
- Our client rated the event as highly successful which they measure in terms of the time delegates spend on site and the quantity of positve post event enquiries.
- Other successfully arranged and managed industrial site launch events have been achieved over the years
Budget
£35,000
02
Conference 1
Event Objective
This was a small-scale internal meeting with presentations by the Divisional Director & Marketing Director on the Divisional Business Plan. The meeting venue was an alternative to an in-house room & therefore the budget for this event was limited.
Event Audience & Number of Delegates
150 staff – Sales and Service Development Business Briefing
Services Provided
- Venue liaison & management
- AV & technical support for conference
- Set/staging design & install
- Welcome desk, delegate registration & badges
- Catering
- Photography
Creativity, Implementation, Delivery
- Our client was used to running a large-scale conference with all the associated budget implications & production requirements
- This meeting had to convey the professionalism of a large-scale event but at a fraction of the budget
- We used a small minimum technical crew who doubled up on capabilities (sound/light, VT/GFX)
- A venue local to their offices was used which was also a sporting club where the client is a major sponsor thereby adding some additional interest to the trip away from the office.
Achievements
- The experience for the delegates had to be far better than it would otherwise have been in their offices – this was achieved
- We had multiple speaker presentations from the senior team with sound bites introducing each of the presenters in a fun way.
- The formality of set/stage & sound production gave the event a business-like feel although the day was very laid back but with a smooth professional production at a budget price.
Budget
£15,000
03
Conference 2
Event Objective
To take the staff abroad for a conference during June. The subject of the conference – ‘what have we done and where are we going’ with presentations by management and various workgroups with a fun teambuilding element
Event Audience & Number of Delegates
72 delegates – Staff
Services Provided
- Venue selection, liaison & management
- Audio visual
- Conference room set up
- Accommodation
- Delegate transfers
- Breakout team building event
- Catering including evening dinner and awards
- On site management
Creativity, Implementation, Delivery
- With offices located in London and Manchester flights to Malaga were readily accessible (all flights were booked by the client)
- It was important to ensure the flight arrival and departure times were as close as possible for the transfers
- We hired a meet and greet specialist at the airport
- The Los Monteros hotel, 35 minutes from Malaga airport was selected
- The hotel had a great meeting room with excellent AV and easy access to the beach for teambuilding
- Whilst the conference was in session, we set up at the hotel’s Beach Club for the evening dinner, awards and entertainment.
Achievements
- The transfers and hotel registration went very smoothly.
- The hotel met with everyones approval for its proximity to the airport, its accommodation and quality of food.
- The conference, team building on the beach and awards dinner were fun and entertaining.
- The Managing Director was impressed with our attention to detail and quality of service
Budget
£40,000
04
Conference 3
Event Objective
To provide event management services to arrange and coordinate a society’s conference during the day and an evening dinner post conference. To look after all aspects of delegate registration, speakers, content, AV and production
Event Audience & Number of Delegates
420 delegates
Services Provided
- Conference venue recommendation and liasing with chosen venue
- Audio visual set up and production
- Set and stage design
- Sponsors branding
- Recommendation of futurist, economist, motivational, supply chain and keynote speakers
- Booking and liasing with speakers agents
- Running order
- Locating appropriate dinner venue and setting up the room
- Welcome desk, delegate registration and badges
- Daytime and evening catering
- Photographer
Creativity, Implementation, Delivery
- It was important to find a conference venue with tiered comfortable seating for 450 delegates
- The choice of conference venue near Waterloo Station, London was ideal for its central location and accessibility.
- This venue could not hold the dinner so another venue was found within 10 minutes walk
- The conference venue had the largest screen in the UK and a great audio system
- Meet and greet staff were on hand to look after the speakers, ensure their microphones were fixed and get them to stage on time
Achievements
- The client and delegates said the choice of venues was great
- Registration was smooth and uncomplicated
- The choice of speakers and the content hit the brief supplied by the client
- The running order and timings were acheived ensuring the day did not feel cramped and rushed
- The speakers appreciated being looked after by the meet and greet staff
Budget
£150,000
05
Incentives
Event Objective
All expenses paid Customer Service Award. To provide a memorable trip for the winners that involved 3 days of business content in the form of a customer service-training program followed by 3 days of leisure.
Event Audience & Number of Delegates
24 staff – Customer Service Departments
Services Provided
- Pre-event logistics, transfers and delegate data management
- Venue selection, liaison and management
- Audio visual
- Liaison with customer service facilitators
- Ensuring the content of program met with the client’s brief
- Catering at venue
- Excursion and evening out after training program
- On site management
Creativity, Implementation, Delivery
- Disney has always considered themseves as quality customer service providers
- We proposed the trip took place in Disneyland Paris using a 4 star hotel within the park that had good quality bedrooms and meeting rooms
- The customer service training program was conducted by two ex employees of the customer service traning team at Disney World Florida – they left Disney World Florida to form their own training compnay
- The content of the 3 day training programme was designed to highlight how Disney carry out customer service
- The content was enhanced by visiting the theme parks for field work
Achievements
- We needed to ensure the delegates had fun which was acheived by the enthusiasm of the trainers and the choice of venue
- We ensured everyone had plenty of information on the theme parks and Paris so they could enjoy their leisure time to the fullest
- The delegates commented after the trip that it was the most informative and entertaining traning programme they had ever been on
Budget
£45,000
06
Conference & Staff Entertainment
Event Objective
To create a memorable day for the entire marketing team with a mix of business, team building and formal dinner (including overnight accommodation).
Event Audience & Number of Delegates
100 delegates – Marketing Dept
Services Provided
- Hotel, dinner & venue recommendation and bookings
- AV & technical support for conference
- Welcome desk, delegate registration & badges
- Team building programme design
- Props, film producers, on site editing
- Delegate transfers between three separate locations
- Themed gala dinner including Oscar stage set, spoof paparazzi, disco, catering, full AV production for Awards ceremony with live camera.
Creativity, Implementation, Delivery
- The day started with a business conference at the Business Design Centre in Islington
- In the afternoon delegates were broken into smaller teams and asked to work with real film producers & assistants to produce a short promo film in the style of ER, Monty Python, Jerry Springer etc
- These rough short films were edited whilst guests were transfered back to their hotel to change for a black tie dinner
- The edited movies were shown at a ‘Glitzy Hollywood Night’ style awards evening dinner
- Huge Oscar edifices adorned the stage with live camera action on all the winners as they took to the stage to make their ‘Hollywood style’ thank you speeches
Achievements
- We had three venues to run and delegate transfers to oversee
- The creative content was very high in the team building and evening dinner where we had to arrange the ‘Oscar Style’ nominations previews
- Editing the films down in time for the dinner was very tight and we had taxis running across London between the day/night venues
- Overall the day was a huge success and the client was very pleased.
Budget
£80,000